3Cs Launchpad

Your Plan.
Your Platform.
Built to Execute.

The 3Cs Launchpad is a custom-built marketing platform that turns your Foundation Plan into action — interactive tools, an AI coach, progress tracking, and a direct line to Andrew. One platform. Everything you need to execute your 90-day plan.

See what's included
✓Guided 9-step 3Cs Framework
✓AI-powered marketing coach
✓$147/mo — cancel anytime
Marketing Execution Platform
3Cs Launchpad
$147/mo
// Cancel anytime · Requires Foundation Plan
Foundation Plan includes 30 days free
  • Marketing Builder — interactive marketing tools for all 9 steps of the 3Cs Framework
  • AI Coach — contextual marketing guidance on every field and decision
  • Progress tracking with KPI dashboard and milestone markers
  • Daily check-ins — stay accountable and on track through 90 days
  • Direct messaging with Andrew — questions answered personally
  • Your Plan view — full 90-day action plan with KPI tracker

Requires completed Foundation Plan
Cancel anytime — no contracts

Who This Is For

Built for MSPs Who Have
the Plan and Want to Build.

Launchpad is for you if
  • ✓You bought the Foundation Plan and want a platform to execute it
  • ✓You want an interactive platform — not just a plan document
  • ✓You want AI coaching that understands MSP marketing and the 3Cs Framework
  • ✓You want to track progress, KPIs, and milestones in one place
  • ✓You learn best by building — filling in fields, getting feedback, iterating
  • ✓You want a direct line to Andrew when you're stuck
Launchpad is not for you if
  • ✗You haven't purchased the Foundation Plan yet — start there
  • ✗You want someone else to do the work — that's Done With You
  • ✗You need live calls and hands-on coaching — that's Coach
  • ✗You're over $2M ARR and need full implementation support
  • ✗You're looking for a one-time session — Boost is a better fit
What's Included

Everything You Need to
Execute the Plan.

// 01
Marketing Builder
Interactive marketing tools for every step of the 3Cs Framework. Build your Perfect Customer Profile, Signature Hook, LinkedIn strategy, lead magnets, nurture sequences, and more — field by field.
// 02
AI Coach
A marketing coach trained on the 3Cs Framework. Ask questions on any field, get strategic guidance, and refine your work — right inside the builder. Context-aware, not generic.
// 03
Progress Tracking
See exactly where you are in the 90-day plan. KPI dashboard, milestone markers, and completion tracking across all 9 steps and 3 stages.
// 04
Daily Check-ins
Submit daily check-ins to stay accountable. Report your status, flag blockers, and get support from Andrew when you need it.
// 05
Direct Messaging
Message Andrew directly from inside your Launchpad. Questions, blockers, feedback — answered personally, not through a ticket queue.
// 06
Your Plan View
Your complete 90-day action plan lives inside the Launchpad. KPI tracker, action checklists, and deliverables — all in one place.
How It Works

90 Days of Guided
Execution.

1
// Week 1
Build your foundation
Complete your Perfect Customer Profile and craft your Signature Hook using the Marketing Builder. The AI Coach guides you through every field. This is the base everything else builds on.
2
// Month 1
Collect Leads
Work through Steps 1–3: LinkedIn presence, Google Business Profile, website audit, lead magnet, and review scripts. Each step has interactive marketing tools and AI coaching.
3
// Month 2
Convert Clients
Steps 4–6: Email nurture sequences, webinar planning, discovery frameworks, and closing playbooks. Daily check-ins keep you on track.
4
// Month 3
Create Fans
Steps 7–9: Client onboarding, QBR framework, referral program, and case study engine. Your KPI dashboard shows the full picture.
Why Trust This

I built the system I wish I'd had when the referrals stopped in 2008.

I've been building tech businesses for over 30 years. For 10 of them I ran an MSP — built the whole business on referrals and reputation. Then the 2008 recession hit. I held every single one — zero client losses. But I still couldn't grow.

Because holding clients and finding new ones are completely different skills. The referral pipeline went silent and I had nothing to replace it with.

I sold my MSP in 2014 and spent the next decade building the marketing system MSP owners actually need. The Launchpad is that system — a custom platform, step-by-step, with AI coaching built in.

ANDREW
MOON
Tech Whisperer With A Marketing Mission
  • 30+ years building tech businesses
  • Ran his own MSP for 10 years, sold in 2014
  • 3Cs Marketing Framework builder
  • 17K+ LinkedIn MSP community
  • Host — Orange Nomad TV
Common Questions

Answered Directly.

"Do I need the Foundation Plan first?
Yes. The Foundation Plan is the strategy — the Launchpad is the execution platform that helps you implement it step by step. Without the plan, there's nothing to build from.
"How is this different from Coach?
Coach gives you live bi-weekly calls with Andrew and hands-on copy review. Launchpad is a custom-built marketing platform with AI coaching, interactive tools, and progress tracking. Launchpad is the platform. Coach is the person.
"What does the AI Coach actually do?
The AI Coach is trained on the 3Cs Framework and your specific business context. It answers questions, reviews your work, and gives strategic guidance — right inside the Marketing Builder, on every field.
"Can I cancel anytime?
Yes. Your Foundation Plan purchase includes 30 days of Launchpad access. After that, it's $147/mo — cancel anytime from your billing dashboard. No hoops, no phone calls.
"What happens if I cancel?
Your plan page stays yours — permanent access. Your Launchpad data is saved. If you resubscribe later, everything is exactly where you left it. Marketing Builder, AI Coach, and progress tracking pause until you reactivate.
"Can I upgrade to Coach or Done With You later?
Absolutely. Many clients start with the Launchpad and upgrade when they want live calls or full implementation. The Launchpad gives you the foundation to know exactly what you need next.
// Get Started

Stop Planning.
Start Building.

Your Foundation Plan gave you the strategy. The Launchpad is the platform that executes it — interactive marketing tools, AI coaching, progress tracking, and Andrew in your corner.

$147/mo

Requires Foundation Plan · Cancel anytime · Your data is always saved